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6 VITAL RULES TO FOLLOW WHEN CREATING LOGOS USING FREE LOGO MAKER SOFTWARE

FREE LOGO-DESING
The logo is the first thing that catches the attention of prospects when they land on your homepage; which is why it’s considered the face of your brand. When designed the right way, a logo can be a powerful asset to your online business. But designing a professional logo for your business goes beyond graphic design. There are rules to be followed to come up with a truly professional logo for your business:

a. INITIAL SKETCH WORK IS VITAL WHEN CREATING A LOGO USING FREE LOGO MAKER SOFTWARE

Although the free logo download software out there are automated, you need to draw a rough sketch on a paper or make a draft using an illustrator initially before you design the logo. If you skip this crucial step, your logo might turn out to be not what you envisaged. This stage is like finding an idea for your business logo.

b. COME UP WITH A BALANCED DESIGN BEFORE CREATING THE LOGO USING LOGO MAKER GENERATOR

A balanced design is naturally pleasing and appealing to the human mind. To ensure the right balance for your logo, ensure the equal weight of your chosen colors, graphics and size on either side. You might want to break the rules when it comes to balance, but know that the customers are also going to perceive your logo in their way. So don't rely on your gut feeling alone.

c. CONSIDER SIZE OF THE LOGO WHEN CREATING IT USING FREE LOGO MAKER GENERATOR

Besides embedding the logo on your website's homepage, know that your logo will also be plastered on envelopes, letterheads and other promotional materials. When the logo is scaled down for these materials, it should still be visible. It should also be visible when scaled up for billboards, posters, and TV ads. Testing out is the surefire way to determine whether the logo works in all sizes.

d. USE COLORS CREATIVELY IN THE COURSE OF LOGO DESIGNING USING FREE LOGO DESIGN TEMPLATES OR SOFTWARE

Balancing and using color creatively is one of the hardest tasks when creating a logo. A trained logo design professional knows how to balance and use colors creativity. But the general rule is not to use overly bright colors. They can be hard on the eye. Also, incorporate some black, white, and grey colors to bring creativity to your logo. Ideally, you should play around with different color combinations until you find the right balance.

e. TOPOGRAPHY IS ESSENTIAL WHEN CREATING FREE LOGO DOWNLOADS

Topography is achieved through the font style and size you choose. Choosing a font style and size can be a tricky affair. Take the time to scour through the font styles and sizes to find the right one if your logo has text in the tagline or is included as part of the logo. Experts recommend using font styles, such as script, serif, sans-serif, bold, and italic when creating logos. They also advise against using common fonts like Comic Sans, as your logo design may not be unique. Ensure that the font you choose will be visible when scaled down to letterheads and envelopes and ensure to use only one kind of font.

f. AIM TO CREATE UNIQUE LOGO WHEN USING FREE LOGO MAKER SOFTWARE

While it may be daunting to create a unique logo using free logo design software, you should try to inject your creativity when customizing it. It won't do you any favors to create a logo design that looks almost the same as that of the competition.

CONCLUSION

When followed to the latter, these rules can help you make a unique and professional logo for your business. Most people tend to disregard some rules. The result is their logos end up having no significant impact. And that’s one of the recipes for failure in business.